About us


We are a multicultural team that works in the transformation of the e-commerce ecosystem.

We are compromised to working day to day to create a product that can optimize automatically the publicity of your online store.

By using mathematical models and machine learning, our platform has completely overcome agencies dedicated in Google Shopping campaigns, generating a better performance and reducing human work time in the process of creating campaigns, which has given amazing results and has allowed our clients to increase their conversions and compete in a smarter way.

Our Culture


With a basis of a lot of coffee, tacos and arepas, these are some of the fundamental principles of our company:

Closeness

The space we inhabit day to day is designed so that the comunication is the most direct as possible, so that every voice is listened.

Data has my back

Taking decisions based in data is our mantra. We believe there are two things that will define the future of the companies: Data and Speed.

Meritocracy

Every element of the team has an important role to play and contributes to the core of the product, no matter where they come from or what they’ve studied: if you can prove you have the skills you can be a part of the team.

The space we inhabit day to day is designed so that the comunication is the most direct as possible, so that every voice is listened.

Taking decisions based in data is our mantra. We believe there are two things that will define the future of the companies: Data and Speed.

Every element of the team has an important role to play and contributes to the core of the product, no matter where they come from or what they’ve studied: if you can prove you have the skills you can be a part of the team.

Our team


Arturo Díaz

CEO

Daniel Montoya

CTO

Daniel García

Fullstack Developer

Gibran Otazo

Data Scientist

Diego Arcos

Fullstack Developer

Gerardo Linares

Backend Developer

Gabriel Acosta

Fullstack Developer

Arwin Trujillo

Data Scientist

Joyce Bobadilla

Bussiness Developer

Marisa Parga

UX/UI Designer

Entropy is trusted by


Become one of our customers