Entropy

Ask EPYC

A chat with your accounts connected and your business remembered.

EPYC · Across all stages · by Entropy

Ask EPYC running a marketing-mix model on an uploaded dataset and returning estimated ROAS per channel.

Screens from EPYC. Demo and anonymized accounts.

What it does

  1. 01

    Read-only over every account you connect: Meta, Google, TikTok, and Google Analytics. Ask how many search campaigns are live and it counts them.

  2. 02

    Memory at business and user level: the target ROAS, what a lead means, which program matters — shared with your whole team.

  3. 03

    Runs the analysis itself — correlations, causal models, an RFM on your whole customer file — and shows you the code.

Why it exists

Built because uploading a deck to a general model gives you answers without context.

The science behind it

The measurement sits under the platform: geo-lifts with a holdout, models calibrated on them, guardrails written in code. Read the method.